37 Sportstech Startups in Sweden to Watch in 2024
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company | score | funding | investors | employees | industries | biz model | city | contact |
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FIFA-style live football game. |
$20M · Series A | Northzone, Seven Seven Six, Cherry Ventures | 11 to 50 | Gaming, Sportstech | B2C, Freemium | Stockholm, Sweden | •••••••••••@goals.co | |
Social platform for youth sports. |
$2M · Seed | Peak Capital, Bonnier Ventures, Luminar Ventures | 11 to 50 | Sportstech, Fitness | SaaS, B2C | Stockholm, Sweden | •••••••••••@heja.io | |
Esports betting platform. |
$2M · Seed | Bitkraft Ventures, Zenith Venture Capital | 1 to 10 | Gaming, Sportstech, Esports, Mobile, Media and Entertainement | B2C, SaaS | Stockholm, Sweden | •••••••••••@strafe.com | |
Digital training platform providing services in selected gym and exercise facilities. |
$910k · Pre Seed | 2be.lu | 1 to 10 | Health Tech, Edtech, Sportstech, Fitness | Marketplace, SaaS | Stockholm, Sweden | •••••••••••@swiftr.se | |
Tokenization platform enabling gamers to monetize their digital twin. |
$364k · Pre Seed | Icebreaker | 11 to 50 | Gaming, Sportstech, Esports, Consumer Social | B2C | Stockholm, Sweden | •••••••••••@pluck.gg | |
Autonomous Robots |
$84k · Pre Seed | Almi Invest | 1 to 10 | Deep Tech, Sportstech, Robotics, Manufacturing | B2B | Stockholm, Sweden | •••••••••••@reloxrobotics.com | |
Platform allowing riders to improve their skills and connect with fellow enthusiasts. |
$550k · Seed | Almi Invest | 1 to 10 | Edtech, Agritech, CPG & Consumer Goods, Sportstech, Cybersecurity, Mobile | SaaS | Stockholm, Sweden | •••••••••••@ridely.com | |
AI-powered sports fishing app for anglers. |
$150k · Seed | Northzone, Seedcamp, SoftBank Group | 101 to 250 | Sportstech, Mobile | B2C, SaaS | Stockholm, Sweden | •••••••••••@fishbrain.com | |
We help gamers identify their weaknesses, work on those weaknesses and track their progression. |
$978k · Seed | Inventure, Antler, J12 Ventures | 1 to 10 | Gaming, Sportstech | B2C, SaaS | Stockholm, Sweden | •••••••••••@leetify.com | |
Next generation social platform within sports and fitness. Connecting and activating people. |
$370k · Pre Seed | Curitas Ventures | 1 to 10 | Health Tech, Sportstech, Fitness, Mobile, Consumer Social | B2C, Freemium | Stockholm, Sweden | •••••••••••@troopr.app | |
Platform for managing sports teams at clubs, colleges, and schools. |
$2M | 11 to 50 | Sportstech, Communications, Productivity Tools, Future of Work | B2B, SaaS | Stockholm, Sweden | •••••••••••@en-us.360player.com | ||
Platform owning and operating several of the world's largest esport communities. |
$3M | 1 to 10 | Gaming, Sportstech, Community & Lifestyle | B2B, B2C | Stockholm, Sweden | •••••••••••@wearemoba.com | ||
Recovery tech massage products |
$1M | Health Tech, Hardware, Sportstech, Fitness, Manufacturing, Ecommerce | B2C | Stockholm, Sweden | •••••••••••@flowlife.com | |||
Platform that helps you maximize the performance of your existing talent. |
$23k · Pre Seed | 1 to 10 | Health Tech, Sportstech, Fitness, Mobile | SaaS | Stockholm, Sweden | •••••••••••@kinexit.com | ||
Platform connecting riders with coaches and experts for easy access to guidance and support. |
$550k · Seed | 1 to 10 | Edtech, Sportstech, Mobile | Marketplace | Stockholm, Sweden | •••••••••••@ridesum.se | ||
Network where young athletes can meet and share experiences. |
$1M | 1 to 10 | Sportstech, Media and Entertainement, Video, Community & Lifestyle, Communications, Productivity Tools | SaaS | Stockholm, Sweden | •••••••••••@sportway.se | ||
Sports media business focused on covering football. |
N/A | 1 to 10 | Sportstech, Media and Entertainement | Stockholm, Sweden | •••••••••••@fotbollsthlm.se | |||
Platform for gaming influencer marketing connecting brands, game publishers, and creators. |
$1M · Seed | Inbox Capital, Brightly Ventures | 11 to 50 | Gaming, Adtech, Sportstech, Media and Entertainement, Sales and Marketing | B2B, Marketplace | Uppsala, Sweden | •••••••••••@wehype.com | |
AI-automated sports video platform. |
$20M · Series A | Cipio Partners | 51 to 200 | AI, Sportstech | B2B, SaaS | Malmö, Sweden | •••••••••••@spiideo.com | |
Online shop offering electronic massagers, headphones, skincare, and exercise products. |
$230k · Pre Seed | Almi Invest | 11 to 50 | Hardware, CPG & Consumer Goods, Sportstech, Mobile, Ecommerce | B2C, Freemium | Karlstad, Sweden | •••••••••••@steplershop.com | |
Platform offering premium daily sports entertainment for online gaming operators. |
$2M | 11 to 50 | Gaming, Sportstech, Mobile, Sales and Marketing, Business Intelligence | B2B | Malmö, Sweden | •••••••••••@app.fsport.net | ||
Wakeboard that lets enthusiasts ride on water without needing wind or waves. |
$2M · Series B | 101 to 250 | Climate Tech & Green Tech, Hardware, CPG & Consumer Goods, Sportstech, Mobility & Transportation, Manufacturing, Electric Vehicles | B2C | Lund, Sweden | •••••••••••@radinn.com | ||
Vertical e-commerce platform managing various specialized online stores. |
$1M | 11 to 50 | CPG & Consumer Goods, Sportstech, Ecommerce | B2C | Sundsvall, Sweden | •••••••••••@jakt.se | ||
App designed to monitor horses' movements during rides and assist riders in training their horses. |
$780k · Pre Seed | 1 to 10 | Health Tech, Sportstech, Mobile, Pet Tech | Gothenburg, Sweden | •••••••••••@equilab.horse | |||
Platform that provides live soccer scores, updates, and news to fans globally. |
$688k · Pre Seed | 51 to 100 | Gaming, Sportstech, Mobile, Media and Entertainement | B2C | Gothenburg, Sweden | •••••••••••@forzafootball.com | ||
A Nordic eSports powerhouse with prominent teams in CS:GO, Dota 2, League of Legends, Rainbow Six:Sienge and Hearthstone. |
$693k · Pre Seed | 11 to 50 | Gaming, Sportstech, Esports | B2C | Malmö, Sweden | •••••••••••@godsent.gg | ||
Platform for streaming live training sessions in yoga, strength, mindfulness, and dance. |
$1M | Health Tech, Edtech, Sportstech, Fitness, Video, Business Intelligence, Communications, Productivity Tools | B2C, Freemium, Marketplace | Umeå, Sweden | •••••••••••@kvix.tv | |||
Production company specializing in ice cream and other confectionery products. |
$1M | 101 to 250 | Foodtech, CPG & Consumer Goods, Sportstech, Manufacturing, Ecommerce | B2C | Växjö, Sweden | •••••••••••@lohilofoods.com | ||
Platform providing fitness training and services for exercising anywhere. |
$632k · Pre Seed | 1 to 10 | Health Tech, Sportstech, Fitness, Mobile | SaaS | Östersund, Sweden | •••••••••••@mymowo.com | ||
Online store selling safety stirrups, saddle pads, and magnetic insoles. |
$390k · Pre Seed | 1 to 10 | CPG & Consumer Goods, Sportstech, Manufacturing, Ecommerce | B2C | Gothenburg, Sweden | •••••••••••@ophena.com | ||
Analytics setup for tracking sports activity. |
$1M | 1 to 10 | Hardware, Sportstech, Data and Analytics, Navigation and Mapping, Manufacturing, Business Intelligence | B2B, SaaS | Skellefteå, Sweden | •••••••••••@photonsports.se | ||
Mobile platform for sports betting. |
$440k · Pre Seed | 1 to 10 | Gaming, Sportstech, Mobile | B2C | Sundsvall, Sweden | •••••••••••@sidelinelabs.com | ||
Platform for digitizing company health promotion and connecting individuals. |
$310k · Pre Seed | 1 to 10 | Health Tech, Foodtech, Fashion, Sportstech, Mobile | Marketplace | Malmö, Sweden | •••••••••••@twiik.me | ||
Platform connecting racket sports facilities with players, providing information about available locations, times, and partners. |
N/A | 1 to 10 | Sportstech | B2B, B2C, Marketplace | Gothenburg, Sweden | •••••••••••@matchi.se | ||
Products designed for on-ice and off-ice training to enhance hockey performance. |
N/A | 1 to 10 | Deep Tech, Sportstech, Robotics, Manufacturing, Ecommerce | B2B, B2C | Östersund, Sweden | •••••••••••@marsblade.com | ||
Platform that enhances video content with advanced analytics and insights. |
N/A | 1 to 10 | Sportstech, Video, Business Intelligence, Communications, Productivity Tools | B2B | Linköping, Sweden | •••••••••••@signality.com | ||
Carbohydrate-rich sports drink manufacturer. |
$21M · Series B | IRIS Ventures | 11 to 50 | Foodtech, Sportstech | B2C | Gothenburg, Sweden | •••••••••••@maurten.com |
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