69 Ecommerce Startups in Sweden to Watch in 2024
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Last update to the database: May 26, 2024. See changelog.
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company | score | funding | investors | employees | industries | biz model | city | contact |
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Delivery platform. |
$22M · Series A | Schibsted, Adlibris, Verdane | 51 to 100 | Ecommerce, Supply Chain & Logistics | B2B, SaaS | Stockholm, Sweden | •••••••••••@ingrid.com | |
AI-driven marketing data insights platform. |
$7M · Seed | Daphni, J12 Ventures | 1 to 10 | AI, Data and Analytics, Ecommerce, Developer Tools | B2B, SaaS | Stockholm, Sweden | •••••••••••@dema.ai | |
Retail returns and sustainable shopping platform. |
$2M · Pre Seed | H&M Group Ventures, CapitalT | 11 to 50 | Ecommerce | B2B, Marketplace | Stockholm, Sweden | •••••••••••@ecomid.com | |
Sweden's largest marketplace for health and beauty services. |
$43M | VNV Global | 11 to 50 | Health Tech, CPG & Consumer Goods, Fashion, Ecommerce | B2C, Marketplace | Stockholm, Sweden | •••••••••••@bokadirekt.se | |
3D model and XR technology for ecommerce brands. |
$4M · Series A | Industrifonden | 11 to 50 | Sales and Marketing, Ecommerce | B2B | Stockholm, Sweden | •••••••••••@fibbl.com | |
Marketplace featuring Sweden's largest selection of horse-related ads with thousands of daily listings and millions of monthly visitors. |
$13M | Otiva | 1 to 10 | Media and Entertainement, Ecommerce | B2B, B2C, Marketplace | Stockholm, Sweden | •••••••••••@hastnet.se | |
Ecommerce for children clothes. |
$7M · Series A | Verdane | 51 to 100 | Fashion, Ecommerce, FamilyTech & Parenting | B2C | Stockholm, Sweden | •••••••••••@babyshop.com | |
Spotify for e-books. |
$2M · Seed | Industrifonden, Aggregate Media | 1 to 10 | Edtech, Mobile, Media and Entertainement, Ecommerce | B2C, SaaS | Stockholm, Sweden | •••••••••••@nextory.se | |
Ready-made groceries online platform. |
$4M · Pre Seed | AMF, Verdane, CNI Nordic | 251 to 500 | Foodtech, Ecommerce | B2C | Stockholm, Sweden | •••••••••••@mathem.se | |
Easy-to-use POS and payments platform for retail owners. |
$2M · Seed | Creades AB, NFT Ventures, Brightly Ventures | 101 to 250 | AI, Mobile, Ecommerce | B2B, SaaS | Stockholm, Sweden | •••••••••••@yabie.com | |
E-bike mobility platform. |
$2M · Seed | Balderton Capital, Local Globe, Creandum | 1001 to 5000 | Climate Tech & Green Tech, Mobile, Mobility & Transportation, Ecommerce | B2C | Stockholm, Sweden | •••••••••••@voiscooters.com | |
online furniture marketplace. |
$3M | eEquity | 11 to 50 | CPG & Consumer Goods, Ecommerce, Art | B2C, Marketplace | Stockholm, Sweden | •••••••••••@sweef.se | |
Electric car buying and leasing platform. |
$3M | VNV Global, Luminar Ventures, Inbox Capital | 11 to 50 | Mobility & Transportation, Ecommerce | B2C, Marketplace | Stockholm, Sweden | •••••••••••@carla.se | |
All-in-one financial platform for ecommerce entrepreneurs. |
$106M · Debt Financing | Felix Capital, EQT Ventures, Cherry Ventures | 51 to 100 | Fintech, Ecommerce | B2B, SaaS | Gothenburg, Sweden | •••••••••••@juni.co | |
Marketplace for flexible workspaces. |
$110k · Pre Seed | Antler | 1 to 10 | Proptech & Real Estate, Travel Tech, Ecommerce, Future of Work | B2B, Marketplace | Stockholm, Sweden | •••••••••••@respaces.co | |
Digital funeral platform. |
$180k · Seed | The Springfield Project, Bonnier Ventures, eEquity | 1 to 10 | Legal Tech, Consumer Social, Ecommerce, Death Tech | B2C | Stockholm, Sweden | •••••••••••@lavendla.se | |
Platform for creators to create personalized e-commerce stores and sell products they love. |
$110k · Pre Seed | Antler | 1 to 10 | Fashion, Ecommerce | B2B, SaaS, Marketplace | Stockholm, Sweden | •••••••••••@offscript.io | |
Platform offering personalized grocery shopping assistance, integrated with local retailers. |
$1M | J12 Ventures | 1 to 10 | Foodtech, CPG & Consumer Goods, Ecommerce | B2B, SaaS | Stockholm, Sweden | •••••••••••@northfork.ai | |
A marketplace platform where colleagues can buy and sell home cooked lunches at work |
$110k · Pre Seed | Antler, Rockstart | 1 to 10 | Foodtech, Mobile, Ecommerce | Marketplace | Stockholm, Sweden | •••••••••••@lunch.co | |
SaaS platform offering business intelligence solutions for retail, e-commerce, and wholesale brands. |
$560k · Seed | Almi Invest | 1 to 10 | Data and Analytics, Business Intelligence, Ecommerce, Supply Chain & Logistics | B2B, SaaS | Stockholm, Sweden | •••••••••••@maddenanalytics.com | |
Virtual marketplace for footwear, apparel brands and material suppliers. |
$50k · Pre Seed | Molten Ventures, Partech Ventures, Inventure | 11 to 50 | Fashion, Ecommerce | B2B, Marketplace, SaaS | Stockholm, Sweden | •••••••••••@material-exchange.com | |
Marketplace to sell surplus food online. |
$400k · Seed | Northzone, Norrsken VC, D-Ax | 101 to 250 | Climate Tech & Green Tech, Foodtech, CPG & Consumer Goods, Ecommerce | B2B, B2C, Marketplace | Stockholm, Sweden | •••••••••••@matsmart.se | |
Online store offering shoes, sneakers, boots, socks, belts, hats, brushes, and polishing tools. |
$530k · Pre Seed | eEquity | 1 to 10 | CPG & Consumer Goods, Fashion, Ecommerce | B2C | Stockholm, Sweden | •••••••••••@myrqvist.se | |
Headless ecommerce API for businesses. |
$200k · Pre Seed | Innovation Nest, Wellstreet | 11 to 50 | Ecommerce, Developer Tools | B2B, SaaS | Stockholm, Sweden | •••••••••••@brinkcommerce.com | |
B2B ecommerce payments gataway. |
$730k · Pre Seed | eEquity | 1 to 10 | Fintech, Payments, Ecommerce | B2B, SaaS | Stockholm, Sweden | •••••••••••@briqpay.com | |
The most convenient e-signing solution for the many businesses. |
$375k · Pre Seed | Almi Invest | 1 to 10 | Legal Tech, Privacy and Security, Ecommerce | B2B, SaaS | Stockholm, Sweden | •••••••••••@zigned.com | |
Database of models analyzed through machine learning to identify key facial features. |
$110k · Pre Seed | Antler | 1 to 10 | AI, Adtech, Machine Learning, Media and Entertainement, Data and Analytics, Ecommerce | B2B, SaaS | Stockholm, Sweden | •••••••••••@ami-lab.co | |
SaaS solution to support online retailers deliver a best-in-class post-purchase experience and reduce their returns |
$110k · Pre Seed | Antler | 1 to 10 | Ecommerce | B2B, SaaS | Stockholm, Sweden | •••••••••••@yayloh.com | |
Marketplace for short-term retail spaces connecting brands and e-commerce stores to popup locations. |
$110k · Pre Seed | Antler, Luminar Ventures, Almi Invest | 1 to 10 | CPG & Consumer Goods, Fashion, Proptech & Real Estate, Ecommerce | B2B, Marketplace | Stockholm, Sweden | •••••••••••@xnomad.co | |
Platform that connects artists, photographers, and creators globally to showcase their works in one place. |
$627k · Pre Seed | Brightly Ventures | 11 to 50 | Sales and Marketing, Ecommerce, Creative Tools, Art | B2C, SaaS, Marketplace | Stockholm, Sweden | •••••••••••@artportable.com | |
AI-powered CBT therapeutic platform. |
$130k · Pre Seed | Scale Capital, Hadean Ventures, Sweet Studio | 1 to 10 | Health Tech, AI, Pharma, Ecommerce | B2B, Marketplace | Stockholm, Sweden | •••••••••••@alextherapeutics.com | |
Outdoor clothing brand designed specifically for women. |
$110k · Pre Seed | Antler | 1 to 10 | Fashion, Manufacturing, Ecommerce | B2C | Stockholm, Sweden | •••••••••••@astridwild.com | |
B2B Marketplace |
$100k · Pre Seed | Antler | 1 to 10 | Climate Tech & Green Tech, Energy & Nuclear, Ecommerce | B2B, Marketplace | Stockholm, Sweden | •••••••••••@envar.se | |
A B2B Marketplace for large scale fruit trading. |
$110k · Pre Seed | Antler, J12 Ventures, FJ Labs | 1 to 10 | Agritech, CPG & Consumer Goods, Ecommerce, Investing | B2B, Marketplace | Stockholm, Sweden | •••••••••••@tradebay.co | |
Fashion brand offering sustainable, tailor-made garments made on demand. |
$230k · Pre Seed | Almi Invest | 1 to 10 | CPG & Consumer Goods, Fashion, Manufacturing, Ecommerce | B2C | Stockholm, Sweden | •••••••••••@tini.se | |
Online art auctions platform. |
$1M · Seed | Active Venture Partners, Industrifonden, Inbox Capital | 51 to 100 | Ecommerce, Art | Marketplace, SaaS | Stockholm, Sweden | •••••••••••@barnebys.com | |
Platform that helps launch and market Nordic principles, personalities, and brands to the world. |
$430k · Pre Seed | Wellstreet | 1 to 10 | Fashion, Media and Entertainement, Ecommerce | B2B, B2C | Stockholm, Sweden | •••••••••••@scandinavianman.com | |
On-demand furniture rental platform for businesses. |
$1M · Seed | Alfvén & Didrikson, Almi Invest | 11 to 50 | Community & Lifestyle, Ecommerce | Marketplace, B2B | Stockholm, Sweden | •••••••••••@beleco.com | |
Software providing smart solutions for warehousing and distribution. |
$1M | Cloud Capital | 11 to 50 | Ecommerce, Supply Chain & Logistics | B2B, SaaS | Stockholm, Sweden | •••••••••••@bitlog.se | |
Automated parcel locker platform. |
$1M · Seed | EQT Ventures | 101 to 250 | Ecommerce, Supply Chain & Logistics | B2B | Stockholm, Sweden | •••••••••••@instabox.io | |
Subscription-based platform offering fashion rental services. |
$313k · Pre Seed | Maki.vc | 1 to 10 | Fashion, Ecommerce | Marketplace, SaaS | Stockholm, Sweden | •••••••••••@itsreleased.com | |
Branding marketplace connecting passionate logo designers with ambitious small businesses. |
N/A | Luminar Ventures | 1 to 10 | Adtech, Sales and Marketing, Ecommerce, Creative Tools | Marketplace | Stockholm, Sweden | •••••••••••@newglue.com | |
Logistics service offering same-day delivery for brands. |
N/A | Antler | 1 to 10 | Food Delivery, Ecommerce, Supply Chain & Logistics | B2B, SaaS | Stockholm, Sweden | •••••••••••@brizo.se | |
Platform for buying healthy and sustainable food at Sweden's best prices. |
N/A | Norrsken VC | 101 to 250 | Foodtech, CPG & Consumer Goods, Ecommerce | B2B, B2C | Stockholm, Sweden | •••••••••••@paradiset.com | |
Store solution helps Coop save money, time, and reduce food waste. |
N/A | Otiva | 1 to 10 | Climate Tech & Green Tech, Agritech, Foodtech, CPG & Consumer Goods, Mobile, Ecommerce | SaaS | Stockholm, Sweden | •••••••••••@whywaste.com | |
Platform for social local learning experiences. |
N/A | Wellstreet | 1 to 10 | Edtech, Travel Tech, Ecommerce | Marketplace | Stockholm, Sweden | •••••••••••@skillbreak.com | |
Direct-to-consumer and wholesale ecommerce platform for global brands. |
$11M | 51 to 100 | CPG & Consumer Goods, Fashion, Community & Lifestyle, Ecommerce | B2B, SaaS | Stockholm, Sweden | •••••••••••@centra.com | ||
Digital clinic providing weight loss through modern pharmaceutical treatment. |
$3M · Seed | Luminar Ventures | 11 to 50 | Health Tech, Ecommerce | B2C | Lund, Sweden | •••••••••••@yazen.se | |
Fashion and lifestyle brand selling smart casual wear, outerwear, wedding outfits, accessories, and bags. |
$7M | eEquity | 11 to 50 | CPG & Consumer Goods, Fashion, Manufacturing, Community & Lifestyle, Ecommerce | B2C | Malmö, Sweden | •••••••••••@johnhenric.com | |
Online grocery shop based in Sweden. |
$2M · Seed | 11 to 50 | Foodtech, CPG & Consumer Goods, Ecommerce | B2C | Stockholm, Sweden | •••••••••••@fodi.se | ||
App offering on-street parking and personal parking spaces in one place. |
$2M · Series A | 11 to 50 | Mobile, Mobility & Transportation, Ecommerce | B2B, B2C, Marketplace | Stockholm, Sweden | •••••••••••@parkamo.com | ||
Unmanned convenience stores providing essential goods in small, underserved communities. |
$2M | 11 to 50 | CPG & Consumer Goods, Sales and Marketing, Ecommerce | B2C | Stockholm, Sweden | •••••••••••@lifvs.com | ||
Design firm offering high-end men's essentials. |
$4M | 11 to 50 | CPG & Consumer Goods, Fashion, Manufacturing, Ecommerce | B2C | Stockholm, Sweden | •••••••••••@cdlp.com | ||
Marketplace connecting millions of second-hand sellers and buyers online. |
$4M | 51 to 100 | Ecommerce | B2B, Marketplace | Stockholm, Sweden | •••••••••••@tradera.com | ||
Marketplace making it easier than any other service to sell things you don’t use. |
$4M | 101 to 250 | Ecommerce, Service Industry | B2C, Marketplace | Stockholm, Sweden | •••••••••••@sellpy.se | ||
Streetwear fashion retail company with physical stores and an online platform. |
$2M | 101 to 250 | CPG & Consumer Goods, Fashion, Ecommerce | B2C | Stockholm, Sweden | •••••••••••@caliroots.com | ||
Marketplace connecting merchants with bargain hunters. |
$3M | 51 to 100 | CPG & Consumer Goods, Ecommerce | B2C | Stockholm, Sweden | •••••••••••@fyndiq.se | ||
SaaS-enabled marketplace for container freight. |
$4M | Spintop Ventures, Runa Capital | 11 to 50 | Ecommerce, Supply Chain & Logistics | B2B, Marketplace, SaaS | Gothenburg, Sweden | •••••••••••@adnavem.com | |
Health care product design company that creates innovative solutions for better well-being. |
$1M · Seed | 11 to 50 | Health Tech, Pharma, Ecommerce, Productivity Tools, Future of Work | B2C | Stockholm, Sweden | •••••••••••@apohem.se | ||
Online pharmacy marketplace providing traditional pharmacies with an online sales channel and access to customers. |
$540k · Pre Seed | 11 to 50 | Pharma, Ecommerce | B2B, SaaS, Marketplace | Stockholm, Sweden | •••••••••••@apotekamo.rs | ||
Direct to consumer company on the path to end fast consumption |
$789k · Pre Seed | 11 to 50 | Fashion, Manufacturing, Ecommerce | B2C | Stockholm, Sweden | •••••••••••@asket.com | ||
Brand of open minds. A Swedish brand with an unique concept- They supply the parts, you design the watch. |
$257k · Pre Seed | 1 to 10 | CPG & Consumer Goods, Fashion, Manufacturing, Community & Lifestyle, Ecommerce | B2C | Stockholm, Sweden | •••••••••••@boomwatches.com | ||
Platform empowering collaborative brand-building through shoppable galleries and user-generated content. |
$316k · Pre Seed | 1 to 10 | CPG & Consumer Goods, Adtech, Media and Entertainement, Sales and Marketing, Ecommerce | B2B | Stockholm, Sweden | •••••••••••@cevoid.com | ||
A digital hair and beauty booking platform. |
$1M · Series A | 11 to 50 | Health Tech, Fashion, Mobile, Community & Lifestyle, Ecommerce | Marketplace | Stockholm, Sweden | •••••••••••@dashl.se | ||
Marketplace that connects caregivers with vendors and manufacturers with distributors for medical supplies in the Nordic region. |
$59k · Pre Seed | 1 to 10 | Health Tech, Hardware, Ecommerce | B2B, SaaS, Marketplace | Stockholm, Sweden | •••••••••••@dropmed.se | ||
Clothing brand creating trendy and inspired designs. |
$200k · Pre Seed | 1 to 10 | Hardware, CPG & Consumer Goods, Fashion, Manufacturing, Community & Lifestyle, Ecommerce | B2C | Stockholm, Sweden | •••••••••••@ellypistol.com | ||
Service delivering food and raw ingredients to support healthy eating habits. |
$1M | 1 to 10 | Health Tech, Foodtech, CPG & Consumer Goods, Consumer Social, Mobility & Transportation, Manufacturing, Ecommerce | B2C | Stockholm, Sweden | •••••••••••@enklakassen.se | ||
Recovery tech massage products |
$1M | Health Tech, Hardware, Sportstech, Fitness, Manufacturing, Ecommerce | B2C | Stockholm, Sweden | •••••••••••@flowlife.com | |||
Golf brand producing high-quality shoes for golfers. |
$528k · Seed | Fashion, Manufacturing, Ecommerce | B2C | Stockholm, Sweden | •••••••••••@goatlane.com |
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