69 Adtech Startups in UK to Watch in 2024
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Last update to the database: May 26, 2024. See changelog.
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company | score | funding | investors | employees | industries | biz model | city | contact |
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Harness the exponential power of your brand fans |
$25M · Series B | Octopus Ventures, Eight Roads Ventures | 101 to 250 | CPG & Consumer Goods, Adtech, Media and Entertainement, Sales and Marketing, Ecommerce | B2B, SaaS | London, UK | •••••••••••@mention-me.com | |
Platform that helps brands engage with customers using digital incentives. |
$30M | AlbionVC, Stride VC, Unilever Ventures | 101 to 250 | Fintech, Adtech, Media and Entertainement, Payments, Ecommerce | B2B, SaaS | London, UK | •••••••••••@wegift.io | |
3D/AR high-fidelity assets paltform for ecommerce. |
$11M · Series A | Reflexive Capital, Interpublic Group, OLMA Capital Management | 11 to 50 | AR / VR, Adtech | B2B, SaaS | London, UK | •••••••••••@threedium.co.uk | |
Marketplace connecting ski instructors with people learning to ski. |
$3M · Series A | AlpInvest Partners | 1 to 10 | Edtech, Adtech, Sportstech, Ecommerce | B2B, B2C, Marketplace | London, UK | •••••••••••@maisonsport.com | |
Programmatic transit advertising platform. |
$3M · Series A | Venturian Funding & Investment Group, Growthdeck, Caygan Capital | 11 to 50 | Adtech | B2B, Marketplace | London, UK | •••••••••••@drovo.media | |
Platform for managing data focused on publishers. |
$18M · Series B | SoftBank Group, EQT Ventures, Octopus Ventures | 51 to 100 | Adtech, Media and Entertainement, Publishing | B2B, SaaS | London, UK | •••••••••••@permutive.com | |
A Global Creator Economy Company. |
$7M · Seed | Firstminute Capital, Bonnier Ventures | 51 to 100 | Adtech, Sales and Marketing | B2B, Marketplace | London, UK | •••••••••••@kyra.com | |
SaaS platform that helps businesses create and personalize interactive content on a large scale. |
$17M · Series A | Octopus Ventures | 51 to 100 | Adtech, Media and Entertainement, Sales and Marketing | B2B, SaaS | London, UK | •••••••••••@turtl.co | |
In-game advertising platform. |
$7M · Series A | Notion Capital, Speedinvest, Rocket Capital | 101 to 250 | Gaming, Adtech, Sales and Marketing | B2B, SaaS | London, UK | •••••••••••@admixplay.com | |
Measuring Human Response At The Speed & Scale Of AI |
$12M · Series B | Molten Ventures, NordicNinja VC, Karma Venture | 51 to 100 | CPG & Consumer Goods, AI, Adtech, Machine Learning, Media and Entertainement, Sales and Marketing, Ecommerce | B2B, SaaS | London, UK | •••••••••••@realeyesit.com | |
Platform for influencers to own their audience and create personal brands. |
$11M | Business Growth Fund | 51 to 100 | Adtech, Sales and Marketing | B2B | London, UK | •••••••••••@genflow.com | |
Black Swan provides a SaaS solution that uses data analytics to allow brands to more accurately predict future consumer trends. |
$18M | AlbionVC | 101 to 250 | Adtech, Media and Entertainement, Data and Analytics, Sales and Marketing, Business Intelligence | B2B, SaaS | London, UK | •••••••••••@blackswan.com | |
Platform for optimizing eCommerce and advertising on Amazon. |
$2M · Seed | Parkwalk Advisors | 11 to 50 | Adtech, Ecommerce | B2B, SaaS | London, UK | •••••••••••@nozzle.ai | |
Platform enabling research through executive and SME consultations and surveys globally. |
$2M · Seed | Smedvig Capital | 101 to 250 | Adtech, Media and Entertainement, Sales and Marketing, Business Intelligence | B2B, SaaS | London, UK | •••••••••••@prosapient.com | |
Consumer rewards platform. |
$824k · Seed | Triple Dragon | 11 to 50 | Gaming, Adtech | Marketplace | London, UK | •••••••••••@gamestaketechnologies.com | |
Platform enabling media companies to increase their subscription revenue. |
$3M · Seed | Nauta Capital | 51 to 100 | Adtech, Publishing, Sales and Marketing | B2B, SaaS | London, UK | •••••••••••@zephr.com | |
Mobile app connecting people and businesses for opinions, rewarding them via PayPal. |
$2M | Blackfinch Ventures | 11 to 50 | Adtech, Mobile, Media and Entertainement, Sales and Marketing, Business Intelligence | B2B | London, UK | •••••••••••@onepulse.com | |
Platform supporting independent agencies and their pioneering leaders in achieving growth. |
$1M · Seed | Fuel Ventures | 1 to 10 | Adtech, Media and Entertainement, Sales and Marketing | B2B | London, UK | •••••••••••@studiospace.com | |
Full-stack digital audio advertising platform. |
$330k · Pre Seed | Corvus Ventures, Shape VC | 11 to 50 | Adtech, Music and Audio, Sales and Marketing | B2B, Marketplace | London, UK | •••••••••••@adtonos.com | |
Podcast publishing solutions for both enterprises and consumer |
$1M | Pembroke VCT, Haatch | 11 to 50 | Adtech, Music and Audio, Sales and Marketing, Podcast | B2B, B2C, SaaS | London, UK | •••••••••••@auddy.co | |
Platform that monetizes mobile games non-intrusively through audio ads. |
$1M · Seed | Lightspeed Venture Partners, Atomico, Supernode Global | 11 to 50 | Gaming, Adtech, Media and Entertainement | B2B, Marketplace | London, UK | •••••••••••@audiomob.com | |
AI-powered mobile ad platform. |
$28k · Seed | Balderton Capital, Mercia Asset Management, Episode 1 | 51 to 100 | Adtech, Mobile, Media and Entertainement, Sales and Marketing | B2B, SaaS | London, UK | •••••••••••@adludio.com | |
Search all the secondhand, rent and repair sites in one click! |
$718k · Pre Seed | Haatch | 1 to 10 | Adtech, Mobile, Ecommerce | B2C, Freemium, Marketplace | London, UK | •••••••••••@asklomafirst.com | |
Creative agency offering content creation, digital campaigns, animation, and brand planning services. |
$125k · Pre Seed | Atomico, Y Combinator | 11 to 50 | Adtech, Data and Analytics, Sales and Marketing, Business Intelligence, Creative Tools | B2B, SaaS | London, UK | •••••••••••@evidently.com | |
Platform that enhances fitness, fosters social connections, and adds fun by organizing interactive games. |
$900k · Pre Seed | Inbox Capital | 1 to 10 | Health Tech, Adtech, Fitness, Mobile, Sales and Marketing | B2B | London, UK | •••••••••••@joinrabble.com | |
Platform helping publishers increase earnings from programmatic ads through AI-driven dynamic pricing. |
$500k · Pre Seed | Concept Ventures, Force Over Mass Capital, Haatch | 1 to 10 | Adtech, Media and Entertainement, Sales and Marketing | B2B, SaaS | London, UK | •••••••••••@pubx.ai | |
Platform delivering accurate digital ads without disclosing any personal data. |
$1M · Seed | Force Over Mass Capital | 1 to 10 | Adtech, Media and Entertainement, Sales and Marketing | B2B, SaaS | London, UK | •••••••••••@glimpseprotocol.io | |
Identity provider for digital advertising. |
$1M · Seed | 360 Capital, Progress Ventures, TransUnion | 11 to 50 | Adtech, Identity Management | B2B, SaaS | London, UK | •••••••••••@id5.io | |
AI-powered marketing platform. |
$635k · Seed | Creative UK, North East Development Capital Fund | 1 to 10 | AI, Adtech | B2B, SaaS | Newcastle, UK | •••••••••••@polybox.app | |
Supplier of target audience insights to the global marketing industry. |
$180M · Series B | 251 to 500 | Adtech, Media and Entertainement, Data and Analytics, Sales and Marketing, Business Intelligence | B2B, SaaS | London, UK | •••••••••••@gwi.com | ||
Platform transforming old influencer content into licensable stock videos for publishers and advertisers. |
N/A | APX | 1 to 10 | Adtech, Media and Entertainement, Video, Sales and Marketing, Communications | B2B, SaaS | London, UK | •••••••••••@humant.life | |
A single programmatic platform that enables advertisers to create, activate, measure and optimise brilliant brand campaigns at scale. |
N/A | Notion Capital, ACF Investors | 11 to 50 | Adtech, Media and Entertainement, Video, Sales and Marketing, Business Intelligence, Communications | B2B, SaaS | London, UK | •••••••••••@scoota.com | |
Platform that uses AI to help marketers identify engaging topics and plan future content. |
N/A | QVentures | 11 to 50 | AI, Adtech, Media and Entertainement, Sales and Marketing | B2B, SaaS | London, UK | •••••••••••@concured.com | |
We help the world's leading organisations stay ahead of the game through audience collaboration. |
N/A | Ascension Ventures, Portfolio Ventures | 11 to 50 | Adtech, Mobile, Media and Entertainement, Data and Analytics, Sales and Marketing, Community & Lifestyle, Business Intelligence | B2B, SaaS | London, UK | •••••••••••@bulbshare.com | |
Creative management platform for marketers. |
$6M · Series A | 51 to 100 | Adtech, Sales and Marketing | B2B, SaaS | London, UK | •••••••••••@ad-lib.io | ||
Platform for embedding ads within video game environments. |
$11M | 51 to 100 | Gaming, Adtech, Media and Entertainement | B2B, SaaS | London, UK | •••••••••••@bidstack.com | ||
Platform enabling secure data sharing while maintaining privacy. |
$15M · Series A | 11 to 50 | Adtech, Data and Analytics, Privacy and Security, Business Intelligence | B2B, SaaS | London, UK | •••••••••••@infosum.com | ||
ProQuo is a marketing & consumer insights technology that tracks brands, tests creative ideas and helps teams take actions that power growth |
$6M | 11 to 50 | Adtech, Media and Entertainement, Sales and Marketing, Business Intelligence | B2B, SaaS | London, UK | •••••••••••@proquoai.com | ||
Influencer Marketing, Powered by Science. |
$5M | 101 to 250 | Adtech, Media and Entertainement, Sales and Marketing | B2B | London, UK | •••••••••••@tailify.com | ||
Creative platform that powers mobile video ad creation for brands. |
$16M | 51 to 100 | Adtech, Mobile, Media and Entertainement, Video, Sales and Marketing, Communications | B2B, SaaS | London, UK | •••••••••••@vidsy.co | ||
Creative workflow platform. |
$20M · Series A | 11 to 50 | Adtech, Media and Entertainement, Sales and Marketing | B2B, SaaS | London, UK | •••••••••••@ziflow.com | ||
Ambassadors - engage with brands to earn money, freebies and other rewards. Brands - harness the power of passionate customers and fans. |
$4M | 11 to 50 | CPG & Consumer Goods, Adtech, Consumer Social, Media and Entertainement, Sales and Marketing | London, UK | •••••••••••@brandbassador.com | |||
Platform for developing cutting-edge digital media products informed by the latest tech trends. |
$2M | 101 to 250 | Adtech, Media and Entertainement, Video, Sales and Marketing, Communications | B2B | London, UK | •••••••••••@ostmodern.co.uk | ||
Enterprise-grade video streaming solution for companies looking to stream copy-protected content to millions of users |
$5M · Seed | 11 to 50 | Adtech, Video, Communications, Productivity Tools | B2B, SaaS | London, UK | •••••••••••@lamin.ar | ||
Cycle scheme leveraging technology to offer brand sponsorships in London. |
$2M | 1 to 10 | Adtech, Mobility & Transportation, Manufacturing, Sales and Marketing, Ecommerce | B2C, SaaS, Marketplace | London, UK | •••••••••••@buzzbike.cc | ||
SaaS marketplace, clean room technology, full transparency, privacy and data compliance at scale |
$1M · Pre Seed | 1 to 10 | Adtech, Media and Entertainement, Sales and Marketing, Developer Tools, Cloud | B2B, SaaS, Marketplace | London, UK | •••••••••••@evorra.com | ||
Creatives platform. |
$1M · Seed | 11 to 50 | Fashion, Adtech, Media and Entertainement, Sales and Marketing | B2B, Marketplace | London, UK | •••••••••••@contact.xyz | ||
Platform that turns advertising revenue into charitable donations, achieving higher engagement for advertisers. |
$1M · Seed | 11 to 50 | Fintech, Adtech, Sales and Marketing | B2B, SaaS | London, UK | •••••••••••@good-loop.com | ||
Predictive marketing technology that significantly enhances the effectiveness of acquiring new and repeat customers. |
$1M · Seed | 11 to 50 | Adtech, Media and Entertainement, Data and Analytics, Sales and Marketing | B2B, SaaS | London, UK | •••••••••••@programmai.com | ||
Platform shaping the future of content monetisation. |
$1M | 11 to 50 | Adtech, Sales and Marketing, Creative Tools | B2B, Marketplace | London, UK | •••••••••••@fanvue.com | ||
Beacon powered loyalty app and SaaS/CRM system for hospitality businesses and customers |
$1M · Seed | 11 to 50 | Foodtech, Hardware, Adtech, Mobile, Consumer Social, Manufacturing, Sales and Marketing, CRM | B2B, SaaS | London, UK | •••••••••••@embargoapp.com | ||
Predictive visual analytics platform simulating brain attention to highlight what audiences notice first. |
$825k · Seed | 1 to 10 | AI, Adtech, Machine Learning, Media and Entertainement, Data and Analytics, Sales and Marketing, Business Intelligence | B2B, SaaS | London, UK | •••••••••••@dragonflyai.co | ||
Digital wallet that lets users trade loyalty rewards, cashback, and gift cards between brands. |
$485k · Pre Seed | 1 to 10 | Fintech, Adtech, Mobile, Sales and Marketing, Ecommerce | B2C | London, UK | •••••••••••@swapi.global | ||
Platform for measuring key employee engagement and happiness drivers to enhance people strategy. |
$1M · Seed | 11 to 50 | Adtech, Hiring and Recruitement, Data and Analytics, Sales and Marketing, Business Intelligence, Enterprise Software | B2B, SaaS | London, UK | •••••••••••@thehappinessindex.com | ||
Personalised celebrity video messages and live experiences |
$800k · Pre Seed | 11 to 50 | Adtech, Music and Audio, Media and Entertainement, Video, Sales and Marketing, Communications | B2B, Marketplace | London, UK | •••••••••••@thrillz.co.uk | ||
We pay creator invoices, crazy fast. |
$651k · Pre Seed | 1 to 10 | Fintech, Adtech, Mobile, Payments, Sales and Marketing | B2B | London, UK | •••••••••••@xpo-app.com | ||
The world's first regulated Attention Exchange ® |
$324k · Pre Seed | 1 to 10 | Fintech, Adtech, Mobile, Sales and Marketing, Ecommerce | B2B | London, UK | •••••••••••@zedosh.com | ||
LightBox Planner providers marketers with all of the elements needed to build a modern TV plan via a single access point. |
$1M | Adtech, Sales and Marketing | London, UK | •••••••••••@lightboxtv.co.uk | ||||
Platform fostering deeper connections between brands and consumers through digital advertising. |
$679k · Pre Seed | 1 to 10 | Adtech, Media and Entertainement, Sales and Marketing | B2B, Marketplace | London, UK | •••••••••••@octaive.com | ||
We provide powerful immersive brand experience & data platform which allows brands & retailers to link offline customers to online profiles |
$1M | 11 to 50 | Adtech, Machine Learning, Sales and Marketing, Business Intelligence | B2B, Marketplace, SaaS | London, UK | •••••••••••@ksubaka.com | ||
ID-less ad personalization. |
$5M · Series A | Praetura Ventures | 1 to 10 | Adtech | B2B | Oxford, UK | •••••••••••@covatic.com | |
Platform for celebrity messaging and creator interactions. |
$2M · Pre Seed | Ascension Ventures, Hambro Perks Ltd., Samos Investments | Adtech, Media and Entertainement, Sales and Marketing | B2B, Marketplace | Bath, UK | •••••••••••@yela.com | ||
A global marketplace enabling creators to monetise their brand. No risk. No waste. |
N/A | 11 to 50 | Fintech, CPG & Consumer Goods, Fashion, Adtech, Media and Entertainement, Sales and Marketing, Ecommerce | B2B, Marketplace | London, UK | •••••••••••@everpress.com | ||
VR technology start-up creating immersive virtual reality experiences. |
$2M · Seed | Sure Valley Ventures, Techstart Ventures | 11 to 50 | AR / VR, Adtech, Media and Entertainement, Video, Communications | B2B, SaaS | Belfast, UK | •••••••••••@retinize.com | |
Cutting-edge mobile app plug-in that allows companies to hyper-focus their marketing efforts with geo-triggered customer engagement tools. |
N/A | 1 to 10 | Adtech, Mobile | London, UK | •••••••••••@bubbl.tech | |||
Advertising platform for streaming gamers and brands. |
N/A | 11 to 50 | Gaming, Adtech, Business Intelligence | B2B, B2C, Marketplace | London, UK | •••••••••••@aggero.io | ||
Platform for optimizing retail prices, planning, and gaining insights. |
$2M | Praetura Ventures | 1 to 10 | CPG & Consumer Goods, Adtech, Sales and Marketing, Business Intelligence, Ecommerce | B2B, SaaS | Southampton, UK | •••••••••••@sparkbox.co | |
Platform to help you earn money from your data. |
$2M · Seed | 11 to 50 | Adtech | B2C, SaaS | London, UK | •••••••••••@gener8ads.com | ||
Platform for automating marketing tasks. |
$6M · Series A | 51 to 100 | Adtech, Media and Entertainement, Sales and Marketing | B2B, SaaS | Leeds, UK | •••••••••••@force24.co.uk |
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